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However, what the current brain fitness software programs can't do is to prevent Alzheimer's disease altogether. At most, there is circumstantial evidence that they can (together with, say, learning how to play the piano, taking on a second or third career, or nurturing new stimulating interests) help lower the probability of developing Alzheimer's symptoms. But, again, no specific program has been shown to be better than another from this "anti-Alzheimer's" point of view. The best protection is to lead rich, stimulating lives.
The second excellent article in the New York Times on a related topic was an opinion piece by David Brooks, which provides the perfect context for why cognitive fitness and training deserves more attention than it gets today.
2) David Brooks: The Cognitive Age (5/2/08). Quotes:
-"It's the skills revolution. We're moving into a more demanding cognitive age. In order to thrive, people are compelled to become better at absorbing, processing and combining information."
-"the most important part of information's journey is the last few inches - the space between a person's eyes or ears and the various regions of the brain. Does the individual have the capacity to understand the information? Does he or she have the training to exploit it?" Brain

-"But the cognitive age paradigm emphasizes psychology, culture and pedagogy - the specific processes that foster learning."
Comments: Beautifully said. Yes, we are "moving into a more demanding cognitive age." This is true for the reasons that Brooks aludes to: because of globalization that requires workers to keep their cognitive skills sharp to compete. But, there are other reasons such as current demographic, health and scientific trends. People are living longer which means that they have more opportunities to experience cognitive decline and and will require specific interventions. Huge medical advances over the last 100 years have enabled longevity, improved quality of life overall. But, they have focused more on how to maintain "healthy bodies" than on "healthy brains." Thanks to scientific research, there is now more knowledge on the cognitive effects of a variety of medications and conditions, from attention deficit disorders to chemotherapy and beyond. Our market projections take into account these trends.
In sum, we agree with Brooks: the Cognitive Age is here. And we add: new tools will help us be more healthy and productive.